HOTEL DIGITAL MARKETING SERVICES
Our focus is marketing for branded hotels.
We identify the gaps where brand marketing stops and hotel marketing begins. No market, hotel, brand or team is the same. Our defined processes ensure the best positioning for your hotel against the comp set and against other hotels of the same brand.
Hotel Marketing Support Services
WHY COGWHEEL MARKETING?
Passionate
We are hoteliers and understand how they work. We focus on sharing our passion, so you understand too.
Comprehensive Execution
We maximize hotel brand systems first, then compliment with other tools to drive your total online exposure.
Promote Your Hotel
Every hotel is different. Every market is different. Every team is different. Treat them different.
Our Processes
We have tried and true processes defined per brand based on years of experience
Link the “Cogs” Together
Digital marketing flows into Operations, Sales and Revenue Management. Understand how the “cogs” fit.
Not Your Typical Agency
We know what we do well, and what we don’t. If we are not the right fit, we will recommend someone who is.
FROM THE BLOG
How Hotel Digital Marketing Can Bridge Gaps in Hotel Commercial Strategy
There continue to be silos in commercial strategy. Let’s dig deeper...
Maximizing Share of Voice and Prioritizing Direct Bookings: A Strategic Guide for Hotels
Share of voice (SOV) is essential for assessing brand visibility and...
Case Study: Breaking Free from OTAs with Paid Search
Hotels face a constant challenge with the dominance of Online Travel...
4 Ways to Maximize the Agency – Hotel Relationship
Strong partnerships between hotels and agencies are crucial for...
Case Study: Unlocking Unprecedented Growth Through Strategic SEO
Overview An iconic hotel in the heart of Key West, Florida,...
Using Paid Search to Build Awareness for a New Branded Hotel Opening
For a new hotel opening, increasing awareness and driving traffic to...