Background and Challenges An event venue connected to a hotel in New York City struggled...
There continue to be silos in commercial strategy. Let’s dig deeper into how digital marketing...
Share of voice (SOV) is essential for assessing brand visibility and engagement compared to competitors....
Hotels face a constant challenge with the dominance of Online Travel Agencies (OTAs) taking share...
Strong partnerships between hotels and agencies are crucial for achieving mutual, sustained success. Effective collaboration...
Overview An iconic hotel in the heart of Key West, Florida, partnered with Cogwheel Marketing...
For a new hotel opening, increasing awareness and driving traffic to the property’s website is...
CHARLOTTE, North Carolina — As more and more hotel companies align their sales, marketing and...