Defining and executing a social media plan is not for the faint of heart. Currently, hoteliers are short staffed in every department and sometimes social media is a last priority. But, if we have learned anything through the pandemic, it is not to forget or...
A new hotel opening or changing of flags has so many moving parts. As an owner or manager overseeing this transition, you are likely wearing multiple hats. Here is a hotel pre-opening marketing plan and checklist from a digital standpoint to ensure you are building...
