by Stephanie Smith | May 22, 2023 | Hilton, IHG, Marriott, Paid Marketing
Cogwheel Marketing’s CEO, Stephanie Smith, and Loren Gray, Founder of Hospitality Digital Marketing, discuss the innovations in revenue management in August 2022. Podcast Highlights: How Marketing doesn’t have a seat at the table of revenue discussion Revenue...
by Sonya Taylor | Aug 3, 2022 | Hilton, IHG, Images, Marriott, OTAs
Do you ever feel like you are playing a game of whack-a-mole with your images when you go through a hotel renovation? The Hotel Renovation Scenario Your hotel just went through a beautiful renovation. You hired the best brand-approved hotel photographer in the...
by Stephanie Smith | Jan 25, 2022 | Hilton, IHG, Marriott, Paid Marketing, Vendors
Each brand has slightly different channels and opportunities within Koddi, but most are fairly similar. But, you need to understand WHEN and HOW to use each channel based on your hotel needs. You don’t have an unlimited budget, so choose wisely. Direct Media...
by Stephanie Smith | Nov 20, 2021 | IHG, SEO
For as long as we can remember, IHG, which has brands like Holiday Inn, Holiday Inn Express and many others handled their SEO marketing efforts in-house. The title and meta descriptions were written by their team as they did not allow input from the hotel directly or...
by Sonya Taylor | Feb 14, 2021 | Hilton, IHG, Marriott, Paid Marketing, SEO, Social, Strategy, Uncategorized
Was it the picture of our staff’s adorable dogs that interested you in this article, or was it the punny title? Regardless of your answer to that question, I can tell you with 100% certainty that if you are not pet friendly, you’re missing out on a “Mastiff”...
by Sonya Taylor | Oct 15, 2020 | Hilton, IHG, Marriott
Safety is still paramount for those that are traveling today and putting guests at ease is a top priority. So, of the major brands (Marriott, Hilton, IHG), Cogwheel Marketing did a little research on which brand the best contactless opportunities for guests. All...
