Stephanie Smith from Cogwheel Marketing & Analytics and Trevor Grant from Revenue Hub joined together for a discussion, where they explore how hotel sales and marketing can seem disconnected when looking at how to drive topline revenue. With the continual change...
In this case study, we dive into the journey of a Hotel Management company located in the US that faced initial setbacks with their Facebook Ads efforts and how a strategic and complex approach led to remarkable success in driving bookings for their Branded Hotel....
The terms diversity, equity, and inclusion are intertwined. As workplaces, communities, and society work to build justice, fairness, and equality into their environments, these three words represent opportunities to embrace new ways of inviting people in, capitalizing...
In today’s digital age, businesses inside and outside the hospitality industry are generating more data than ever before. This data is a valuable asset, and should be used to gain insights into customer behavior and make better decisions about marketing...
Maps have become an indispensable tool for travelers. Whether it’s a quick getaway or a business trip, accurate navigation is crucial to ensuring a smooth journey. However, even with the advancements in mapping technology, errors can still occur, leading to misplaced...
As a hotel general manager and restaurant owner, driving revenue growth for your establishment is an important priority. To achieve this goal, implementing effective marketing initiatives is crucial and in this article we’ll share, we present five tactical marketing...
