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Hospitality Marketing Show with Loren Gray: Revenue Management and Marketing

Hospitality Marketing Show with Loren Gray: Revenue Management and Marketing

by Stephanie Smith | May 22, 2023 | Hilton, IHG, Marriott, Paid Marketing

Cogwheel Marketing’s CEO, Stephanie Smith, and Loren Gray, Founder of Hospitality Digital Marketing, discuss the innovations in revenue management in August 2022. Podcast Highlights: How Marketing doesn’t have a seat at the table of revenue discussion Revenue...
Where is this Image Coming From?!?!

Where is this Image Coming From?!?!

by Sonya Taylor | Aug 3, 2022 | Hilton, IHG, Images, Marriott, OTAs

Do you ever feel like you are playing a game of whack-a-mole with your images when you go through a hotel renovation? The Hotel Renovation Scenario Your hotel just went through a beautiful renovation. You hired the best brand-approved hotel photographer in the...
Determining Your Hotel’s Channel Strategy within Koddi

Determining Your Hotel’s Channel Strategy within Koddi

by Stephanie Smith | Jan 25, 2022 | Hilton, IHG, Marriott, Paid Marketing, Vendors

Each brand has slightly different channels and opportunities within Koddi, but most are fairly similar. But, you need to understand WHEN and HOW to use each channel based on your hotel needs. You don’t have an unlimited budget, so choose wisely. Direct Media...
Is your Hotel Barking up the Right Tree?

Is your Hotel Barking up the Right Tree?

by Sonya Taylor | Feb 14, 2021 | Hilton, IHG, Marriott, Paid Marketing, SEO, Social, Strategy, Uncategorized

Was it the picture of our staff’s adorable dogs that interested you in this article, or was it the punny title? Regardless of your answer to that question, I can tell you with 100% certainty that if you are not pet friendly, you’re missing out on a “Mastiff”...
Digital Marketing Opportunities Regarding Hilton

Digital Marketing Opportunities Regarding Hilton

by Sonya Taylor | Nov 30, 2020 | Hilton, Paid Marketing, Strategy, Vendors

NOTE:  The following is our own independent information; we are not affiliated with Hilton and neither pay nor receive compensation from Hilton regarding the marketing opportunities described here. Any Hilton-related trademarks referred to here are used for...
Branded Hotels: Who has the Best Contactless App?

Branded Hotels: Who has the Best Contactless App?

by Sonya Taylor | Oct 15, 2020 | Hilton, IHG, Marriott

Safety is still paramount for those that are traveling today and putting guests at ease is a top priority. So, of the major brands (Marriott, Hilton, IHG), Cogwheel Marketing did a little research on which brand the best contactless opportunities for guests.  All...
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